CHECK LIST IN A CRISIS

by Kunal Mehta

If are a marketer or an agency that works on a brand and wondering what kind of #marketing you should be doing at this time, then the answer is simple.

You need to be considerate, compassionate and humane.

Put out your brand message, if and only if it helps the receiver in this difficult time, and if you are unsure then this check list from #Ogilvy should help yo

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