Who Am I?

A marketer by profession, a writer by heart and a traveller from the soul. I call myself a ‘Collector of Experiences’, who strongly observes human behaviour and societal truths. I am also a travel freak, an angel investor and a proud alum of MICA. 

I have more than 17 years of diverse experience across categories, companies and countries in roles involving strategic brand management, campaign development, global innovations, retail operations and P&L responsibilities.

I bring with me a rich exposure and expertise in:
– Integrated Marketing Communications
– Marketing Strategy
– New product development
– Digital Marketing
– Media and Business planning
– Consumer research
– Stakeholder and People management

Building and growing brands is a challenge that I enjoy and am known for experimenting with new ways and styles of marketing.

I am always on the lookout for great marketing, advertising or innovation stories and case studies from around the world. I learn from them and then I share my insights, views and observations with the world through my posts, articles and blogs.

If you want to read about my insights on life and its various aspects, then you can follow me on Twitter : @kunalbaidmehta
https://twitter.com/kunalbaidmehta