‘Necessity is the mother of invention.’ Here also, the necessity of parents wanting to educate and entertain their kids led to the invention and innovation of Voice Doodles.
Wyeth Nutrition China has partnered with Ogilvy and launched “Voice Doodler,” on WeChat that allows parents and children to create stories live, using their voices!
What is amazing is the fact that people can narrate their stories and see their stories and words come to life through animated illustrations, right in front of their eyes!
You can then share your stories, your imagination and creativity with others as well.
Check out the video below to see how this brilliant #innovation works.